Geotype Submission
The Geotype project charts the rich history of lettering and type forms that have established the identity of cities and towns around the world. Explore the map
How does this letter-form communicate its location?
The typography found in this street sign is interesting because it is a mix between a modern and an older serif font (in my opinion). Furthermore, one could presume that the white letters on the white background would not have a great enough effect to be easily readable, however, because some of the paint looks weathered and looks as though it has come off over time, we are able to read the words clearly and presumably from a distance.
Location
King Edward Road, London E17 6HU, UK