Geotype Submission

The Geotype project charts the rich history of lettering and type forms that have established the identity of cities and towns around the world. Explore the map

How does this letter-form communicate its location?

I particularly loved the branding exterior of the Golden Mile Amusements, and this colour and aesthetic reminded me of being a child in Blackpool during the summer holidays, exploring the coast, going to the beach, and dropping 2ps in the grab machines. There are (or used to be) a lot of amusements on the Blackpool Promenade, so the brighter, the better. The exterior is also reminiscent of Blackpool's illuminations, and usually on-season, neon lighting would illuminate to the tourists. Another feature of the amusements are the music blaring, adding an extra sense to the experience.

Location

67-73 Promenade, Blackpool FY1 5BD, UK