Geotype Submission

The Geotype project charts the rich history of lettering and type forms that have established the identity of cities and towns around the world. Explore the map

How does this letter-form communicate its location?

Built in 1920 the Palace theatre has since been taken over by Pure Gym. The area has become gentrified over the last decade or so meaning historical buildings have been taken over by big companies. The Palace Theatre has gone through many guises since 1920, being closed during the war, then converted into a bingo hall before becoming a cinema and then a nightclub before taking its current form of a gym since 2016. This represents the ever developing face of Wandsworth and although it has changed with the times, it still retains its original 1920 façade.

Location

52-60 Wandsworth High Street, London SW18 2PP, UK