Geotype Submission

The Geotype project charts the rich history of lettering and type forms that have established the identity of cities and towns around the world. Explore the map

How does this letter-form communicate its location?

Apart from the graffiti I found these letters were the most striking and this was my favourite typography that I came across on my walk. The area which I found this shop in is one of the poorest parts of Athens and the least modernised. I feel this shop is a time capsule from the 70’s with its retro style. When I see this typography I think of a music shop or a vinyl cover not a ceramic shop that sells toilet goods. It makes me think that back in the day it may have been more artistic but with the passing times they needed to make money.

Location

3is Septemvriou, Athens, Greece