Geotype Submission

The Geotype project charts the rich history of lettering and type forms that have established the identity of cities and towns around the world. Explore the map

How does this letter-form communicate its location?

A prime example of lettering that really adds to the identity of Paris is the handwritten chalkboard menus that are used at most café-bar-restaurants, which are so integral to the culture of the city. These chalkboard menus are symbolic of Paris’ tradition of independent establishments that are privately-owned and have menus that change often - another act of opposition to large hospitality chains -, with the handwritten style adding a human element and creating the illusion of a connection between the consumer and bar owner.

Location

108 Rue Amelot, Paris, France