Geotype Submission

The Geotype project charts the rich history of lettering and type forms that have established the identity of cities and towns around the world. Explore the map

How does this letter-form communicate its location?

Theatre Royal The typography on this image stood out and I instantly knew what it was. However, it does make me question whether this was this best way of displaying it. I like the incorporation of the logo and ‘o’ being used as multiple letters and I love the fact that it is bold and on the side of the theatre. Sides of buildings were used for advertising in history and I was able to document other old examples around Winchester. As Winchester is a historic city, I don’t feel this is out of place, I am just not sure of the overall effect – there is something not quite right.

Location

21 Jewry Street, Winchester, UK